METAGOLDEN

ROLE: VISUAL DESIGNER

BRAND IDENTITY
ECOMMERCE UI KIT

AGENCY: ELVA
RECOGNITION: AWWWARDS - HONORABLE MENTION
2021

In collaboration with Elva, my key role was to contribute to the conceptualization of the Metagolden brand's look and feel, transforming it into a versatile modular design system applicable across diverse platforms.

Working closely with the design director, we concepulized a high-level web direction to encapsulate the essence of Metagolden's updated brand identity and website. Visually, we wanted to reflect a modern, high-end, luxurious appearance blended with simplicity. After obtaining client approval for the initial pages, my focus shifted to crafting a comprehensive kit of modules, a detailed style guide, and a cohesive design system. This system gives the client the ability to effortlessly update modules and designs across all platforms, ensuring both ease and flexibility.